Most companies want to support their community. Few find a way to do it that employees actually feel.
A logo on a jersey gets seen. A charity donation gets a line in the annual report. But neither gives your team a story to follow, a person to cheer for, or a reason to gather around a screen on a Friday afternoon when a local athlete you've been backing for months finally makes the national team.
That's the idea behind a corporate ralli membership: your company holds a membership, your employees help choose the athletes, and every month real funding flows directly into those athletes' wallets — while your team earns ralli rewards points™ along the way. It's corporate giving that feels like sport, because it is.
What is a corporate ralli membership?
A corporate ralli membership works exactly like an individual ralli membership — just held by your company instead of a person. Your membership loads credits into your account every month, and those credits are allocated to the athletes your team chooses to back.
The mechanic that matters most is simple and radical at the same time:
- 1 credit = $0.70 in real funding, paid directly to the athlete's wallet. Athletes withdraw it for the things that actually move a career forward — training, travel, equipment, physio, competition entry fees.
- Your company earns ralli rewards points™ on your backing, plus pro-rata drops from each athlete's Reward Pool when they strike milestones.
- Points are redeemed in The Vault — premium merch, signed memorabilia, vouchers and VIP event experiences. Many companies use these for employee spot prizes, milestone celebrations or corporate gifting.
There are no lock-in contracts. You can pause or cancel anytime, and casual one-off top-ups are available if you ever want to send a burst of support — say, when your athlete qualifies for a championship.
Why companies are backing athletes this way
1. It's philanthropy your team can actually see
Traditional sponsorship is passive. You write a cheque, get a logo placement, and twelve months later someone asks what it achieved. With ralli, the impact is visible and personal: employees watch the athlete's journey unfold through profile updates, milestone submissions and competition results. The funding isn't absorbed into a club's general budget — it lands in a named athlete's wallet, and they say what it went towards.
2. Employees choose the athletes — that's the engagement engine
The single best thing a company can do with a corporate membership is hand the choice to the team. Run an internal nomination round: employees put forward athletes from their own communities — a colt from the local rowing club, a para-athlete chasing classification, a boxer two wins from a national title — then vote on who the company backs. Suddenly it's not the company's sponsorship. It's their athlete.
3. Milestones become morale moments
Every athlete on ralli chases verified milestones — first rep team selection, a personal best, a national podium. When one lands, it's a genuine office moment: share it in the team channel, ring the proverbial bell, celebrate at Friday drinks. Companies tell us these small, recurring wins do more for culture than any single grand gesture. It's a year-round drumbeat of good news your team helped create.
4. The rewards are genuinely useful
ralli rewards points™ earned through your backing can be redeemed in The Vault for premium merchandise, signed memorabilia, retail vouchers and VIP event tickets — a ready-made inventory of employee incentives, client gifts and competition prizes that cost your culture budget nothing extra.
How a corporate membership works, step by step
- Pick a tier. Choose the monthly membership level that fits your budget (full breakdown below). Larger companies can hold multiple seats.
- Invite the team. Share a shortlist of athletes — or open nominations — and let employees vote on who the company backs.
- Allocate your credits. Each month your credits land and are allocated across your chosen athletes. Every credit sends $0.70 straight to the athlete's wallet.
- Follow the journey. Your dashboard tracks every athlete you back — their updates, results and milestone progress — in one place.
- Celebrate the strikes. When an athlete hits a verified milestone, their Reward Pool releases a percentage to their backers as ralli rewards points™. Your share lands automatically.
- Redeem in The Vault. Turn points into merch, memorabilia, vouchers and experiences — for your team, your clients or your next fundraiser.
The membership tiers
Corporate memberships use the same four tiers as individual members. Credits land monthly; the athlete funding column shows what your athletes receive over a full year.
| Tier | Membership | Credits / month | To athletes / year* | ralli rewards points™ |
|---|---|---|---|---|
| Bronze | $25/mo or $270/yr | 25 | $210 | Up to 2 / month |
| Silver | $49/mo or $529/yr | 50 | $420 | Up to 5 / month |
| Gold | $99/mo or $1,069/yr | 100 | $840 | Up to 10 / month |
| Platinum | $249/mo or $2,690/yr | 250 | $2,100 | Up to 25 / month |
*At $0.70 of direct athlete funding per credit. A Gold membership, for example, puts $70 of real, withdrawable funding into your athletes' wallets every single month.
Need more firepower? Companies commonly run several seats — one per department or office — and turn it into an internal competition: whose athletes strike the most milestones this season?
Need a bigger engine? Corporate / Brand Membership tiers
Platinum is where individual memberships top out — but it's not the ceiling. Companies that want to back a whole roster, or put their brand on the journey, step up to a dedicated organisation membership.
Brands and corporates choose from four enterprise memberships built for athlete-led marketing:
| Tier | Membership | Credits / month | To athletes / year* | Built for |
|---|---|---|---|---|
| Small Business | $249/mo | 249 | $2,088 | Local businesses and small teams — unlimited athlete backings, brand portal + monthly recap, logo on profiles you back ≥ $250/mo |
| Supporter | $500/mo | 500 | $4,200 | Early-stage brands — back up to 5 athletes, 'Powered by' credit on funded milestones, brand portal + monthly recap, logo on profiles you back ≥ $250/mo |
| Partner | $2,000/mo | 2,000 | $16,800 | Growth brands — up to 25 athletes, auto-allocation rules, co-branded milestone announcements, team seats + monthly impact reports |
| Champion | $5,000/mo | 5,000 | $42,000 | Enterprise — unlimited backings, dedicated partnerships lead, athlete content licensing, custom impact reports & data feed |
*At $0.70 of direct athlete funding per credit.
Every tier includes unlimited teammate seats with roles (Owner, Admin, Allocator, Viewer) and a full audit trail — so marketing, HR, founders and community leads can all allocate from the same shared wallet. Brands earn 1 ralli Rewards™ point per $10 committed, plus pro-rata Reward Pool drops when their athletes hit milestones — redeemable in The Vault for merch, memorabilia, vouchers and VIP events. Perfect for corporate gifting or employee incentives.
Want official partnership placement on an athlete's profile — 'Powered by [your brand]' on every milestone they strike? Partnerships unlock at tier-based thresholds: $250/mo × 2 months (or $500 lump) for grassroots athletes, $500/mo × 4 months (or $2,000) for national level, and $1,000/mo × 5 months (or $5,000) for elite and international athletes. There's a 3-partner cap per athlete, a 3-month minimum term, and renewal always requires fresh athlete approval — so every partnership stays athlete-first. See the full Corporate / Brand Membership framework.
Inside the portal: what your team actually sees
Every Corporate / Brand Membership comes with a dedicated portal your whole team can share — a live wallet, your athlete roster, the 'Powered by your brand' milestone feed and monthly impact reports. Here's a preview:
