How it works

A rewards ecosystem for loyal support.

Back athletes monthly. Share in their journey and earn rewards at every milestone. ralli connects passionate fans with emerging & elite athletes in all stages of their journey — those with a strong pathway to elite-level success given the right support. Members back the talent they believe in with ongoing loyalty, follow their progress, and are rewarded when athletes hit verified milestones through the ralli ecosystem. Athletes get funded directly by the people who care — no middlemen, no red tape, just real support that keeps coming.

Why we exist

Back the next generation.

ralli is built for emerging & elite athletes — the ones between the dream and the deal. The ones at the edge of selection, the qualifying series, the first contract — the moment where the right support changes the trajectory of a career. We're selective by design, because our community backs real momentum, not just participation.

This is not a one-off crowdfunding campaign. It is a membership built on ongoing loyalty: members choose a tier and back the athletes they want to see succeed, month after month. Rewards earned when athletes hit milestones are a bonus — the real value is being part of the journey, knowing your support is fuelling someone's career.

The platform is built on three things: trust, transparency, and a deep love of sport. Every athlete is hand-reviewed. Every milestone is verified. Every dollar of loyal support flows direct to athletic costs.

"Back emerging & elite athletes. Share the journey."

Verified ralli athlete

You're backing a real, vetted athlete

Trust is everything at ralli. Before this athlete appeared on the platform, they cleared a two-step verification process — so every dollar you allocate reaches a genuine athlete you can trust.

1. ralli admin review

Identity, sport credentials, coach references and story hand-reviewed by our team before any profile goes live.

2. Stripe identity check

Government-issued ID and a matched bank account verified via Stripe Connect before their wallet is activated.

3. Ongoing safeguards

Withdrawals require verified KYC. Milestones need official evidence. Profiles can be suspended for any breach.

The flow

One dollar in. Four things happen.

01

Member backs

Pick an athlete and allocate credits. Every 10 credits allocated = 1 ralli Reward, credited instantly.

02

Athlete funded

70% flows directly to the athlete's wallet. 15% fuels the rewards vault and 15% drives community growth.

03

Milestone verified

Athlete logs a win. ralli admin verifies via official results, rankings, selections, contracts or media.

04

Reward Pool paid

A percentage of the athlete's available reward pool is released and split pro-rata across their backers.

THE 70 / 20 / 10 SPLIT

Every dollar, traced.

We're not a marketing agency taking a cut. The split is fixed, transparent, and visible inside every athlete's wallet and on every member's dashboard.

  • 70% to the athlete — coaching, travel, recovery, comp entry. Direct to wallet.
  • 15% rewards ecosystem — funds the vault: merch, signed gear, VIP experiences.
  • 15% platform growth — advertising, marketing, ambassadors and onboarding new members and athletes so the flywheel keeps spinning. This directly enhances visibility and opportunity for all ralli athletes.

$100 allocation

$100.00

$70

Athlete

$15

Rewards

$15

Community growth

Athletes request withdrawals for sport-related expenses — coaching, travel, competition entry, recovery, equipment. Every request is reviewed and approved by ralli to ensure funds fuel athletic growth. Once approved, money is paid into the athlete's nominated bank account via Stripe within 3–5 business days. All transactions are visible inside both athlete and admin dashboards.

How it works · for members

Support the journey. Share the wins.

Members get a personal dashboard tracking every athlete they back and every milestone they unlock.ralli Rewards™ are earned along the way — a thank-you for the support, not the reason for it.

  1. 01Pick a membership

    Bronze, Silver, Gold or Platinum — or back any athlete one-off from $10 to $250.

  2. 02Allocate credits

    Distribute your monthly credits across athletes. 10 credits allocated = 1 ralli Reward.

  3. 03Track the journey

    Get updates on training, comps, and live milestones from every athlete you back.

  4. 04Earn when they win

    When a milestone is verified, a percentage of the athlete's available reward pool is released to their backers, split pro-rata based on each member's rolling 90-day average allocation. The release percentage grows with bigger milestones — from grassroots through to elite — and is capped by the rewards pool that athlete's backers have generated. Rewards land instantly in your Vault to redeem on gear, experiences and partner perks.

  5. 05Redeem in the vault

    Swap ralli Rewards™ for merch, signed gear, and VIP events & experiences — corporate box seats, VIP tickets to global sporting events.

PortfolioFeedVaultWallet
A

Welcome back, Alex

Your portfolio

Gold

Credits available

180of 250/mo

Renews in 8 days

186

Rewards™

2

Founding backer

4 mo

Streak

Backed athletes

Founding backer
Liam Johnson

Liam Johnson

Founding

2%

Auto
Zara Wilson

Zara Wilson

Founding

2%

Auto

Vault unlock

85 / 150

ralli rating · Champion

186 / 500 to MVP

Send a message of support

Cheer on Mia & Sofia this week

Latest from your athletes

IGSofia
IGMia
TTSofia
IGSofia
TTMia
TTSofia
IGMia
PortfolioFeedVaultWallet

All 6 athletes

Your feed

AllMilestonesPosts

Approved · 2h ago

Sofia — Podium at Giro Rosa, stage 4

+38

Approved · 1d ago

Mia — New 400m PB at Regionals

+14

Approved · 3d ago

Sofia — Signed with UCI dev team

+22

Approved · 5d ago

Mia — Selected for National training squad

+9

Rewards™ ledger

186 total

Sofia · Giro Rosa podium pool
2h+38
Mia · 400m PB pool
1d+14
Sofia · UCI signing bonus pool
3d+22
You · Vault redemption — signed cap
6d−60

Mia · TikTok

"Race-day warm-up on the track — no cuts"

TT

The Vault · unlock ready

Redeem 186 Rewards™ for signed gear & VIP drops

Portfolio momentum · 90d

$1,842 backed

+32%
AprMayJunJul

For members · The vault

Redeem your ralli Rewards™ points for premium merch, memorabilia, vouchers and events.

The vault is where ralli Rewards™ become real. Limited drops, signed gear, corporate box seats and VIP tickets to global sporting events. New rewards land every month, funded directly by the 15% rewards pool.

  • Merch — capsule drops, founders gear, limited editions.
  • Memorabilia — signed posters, race-worn kit, one-of-a-kind pieces.
  • Experiences — corporate box seats, VIP tickets to global sporting events.
See how to earn Rewards

How it works · for athletes

Funding, on your terms.

100% free for emerging & elite athletes in all stages of their journey — those with a strong pathway to elite-level success given the right support. No agents. No locked-in deals. Just a community of fans funding the work — with tools to share milestones, withdraw funds, and grow your following. We keep a 15% platform fee that is reinvested into marketing, advertising, and ambassadors to grow the ralli community and increase your exposure.

HubGrowthStatsFeedWallet
Liam Johnson

Rugby · Auckland, New Zealand

Liam Johnson

Active

Available to withdraw

$412USD

$186 pending · $598 lifetime

14

Backers

+3 wk

4

Milestones

1 pending

128

Views

+42 wk

Thank new backers

3 waiting

JM
SA
TK

Jamie, Sara & Tom joined

ARP ledger

Last 7 days

Milestone bonus · Provincial squad

+$250

Backer contributions · 3 new

+$120

Brand interest reward · Nike NZ

+$45

Net to wallet

+$415

Brand interest

2 brands viewed you

Nike NZ · Blackmores

Next fixture

Sat · vs Otago

Eden Park · 3:00pm

Monthly earnings

+22% MoM

$1,284

Jul

Avg $184 · 15 backers

JFMAMJJ

Community goal

$720 / $1,000

Nationals travel fund

14 backers · 6 days left

Selectors & scouts

3 watching your profile

View

Top backers

View all

1
J

Jamie M.

$25/mo · 3mo

2
S

Sara A.

$10/mo

3
T

Tom K.

$50 once

HubGrowthStatsFeedWallet

Growth Hub

3 / 5

Recruit your first 5 backers

Log a new milestone

Triggers Rewards for your backers

Approved · 2h ago

Podium — Regional Champs

+38 Rewards™

Content · auto-pulled

IG
TT
IG

Instagram + TikTok synced · low workload

Withdrawals

$598 lifetime

Coaching

Today

$120

Travel · Regionals

2d ago

$85

Physio

1w ago

$60

Boots + kit

3w ago

$220

Shareable card

Share

Verified
ralli

Rugby · Fly-half

Liam Johnson

Auckland Provincial Squad · U19

Backers

15

Raised

$4.2k

Milestones

4

Auto-generated · post to IG / TikTok in one tap

  1. 01Apply in 10 minutes — 100% free

    No listing fees, no subscription, no catch. Tell your story, your sport, your goal, and how funding moves you forward.

  2. 02Get approved & published

    Our team reviews every athlete to keep the bar high. Get a public profile and Growth Hub.

  3. 03Invite your existing community to become founding backers and build your ralli backer network

    Bring your fans, family, friends, and followers onto ralli. Founding backers get first access to your milestones and rewards, creating the momentum that attracts new members and unlocks your funding.

  4. 04Set & submit milestones

    Define wins from a standardised catalog. Submit evidence — ralli verifies. Higher ARP (Athlete Rating Points) elevates your visibility and tier within ralli.

  5. 05Request a withdrawal

    When you need funds for sport-related expenses — coaching, travel, competition entry, recovery, equipment — submit a withdrawal request. ralli approves every request to make sure funds fuel your athletic growth. Once approved, money is paid into your nominated bank account via Stripe within 3–5 business days.

Milestone verification

Real wins. Verified. Rewarded.

Every milestone follows the same workflow — submission, evidence, admin review, and automatic point distribution to backers. Standardised reward values mean fairness across every sport. As ARP (Athlete Rating Points) grows, so does athlete visibility and tier priority within ralli.

01

Athlete submits

Pick from the catalog: podium, PB, selection, qualifier, debut. Attach official results, rankings, contracts or approved media.

02

ralli verifies

Admin reviews evidence — official sporting results, governing-body rankings, national selections, professional contracts or approved media releases. Approves or requests more info.

03

Reward Pool paid

A percentage of the athlete's available reward pool is released and split pro-rata across this athlete's backers based on their rolling 90-day average allocation — capped by the rewards pool shown live on their profile.

Loading milestone catalog…

Common questions

Everything you might ask.

Is this a sponsorship deal?

No. ralli isn't a brand deal. It's a direct fan-funded model. There's no agency, no locked-in obligations, no media rights traded away.

What's the difference between credits and ralli Rewards™?

Credits are what you allocate to athletes from your membership. ralli Rewards™ are what you earn back — 1 Reward for every 10 credits allocated, plus a pro-rata share of the Reward Pool when your athletes hit verified milestones. Rewards are redeemable in the Vault.

What happens to my Rewards if an athlete doesn't hit milestones?

Your contribution still helped fund their journey, and you keep the 1-per-10 allocation Rewards. Milestone Pool payouts are a bonus tied to verified wins, not a guarantee — and the 15% rewards share keeps the vault stocked either way.

How are milestones verified?

Every milestone comes from a standardised catalog. Athletes submit one of: official sporting results, governing body rankings, national selections, professional contracts, or approved media releases. ralli admin reviews and approves before any Reward Pool is paid — protecting the sustainability of the ecosystem.

How does the percentage reward pool release work?

Each milestone has a release percentage set by the result: 15% for local / club, 25% regional & national, 35% national elite, 50% international & professional. On verification, that percentage of the athlete's available reward pool is released to their backers, split pro-rata based on each member's rolling 90-day average allocation and rounded so every active backer receives something. Two things stop points sitting idle: every 90 days without a verified milestone adds +5% to the next release (capped at 60%), and if a pool grows beyond roughly six months of backing, the excess is released in full on the next verified milestone. Every approved athlete also starts with a 25-point founding pool seed from ralli, and every verified milestone releases a minimum of 5 points where the pool can cover it — so early milestones still pay real Rewards.

Can I cancel my membership?

Yes, anytime. You keep any ralli Rewards™ already earned. Unused credits expire at the end of your billing cycle.

Is it really 100% free for athletes?

Yes. There are no listing fees, no monthly subscriptions, and no upfront costs to join. We keep a 15% platform fee from member allocations which is reinvested into marketing, advertising, and ambassadors to grow the ralli community and increase your exposure.

How do athletes get paid?

Funds land in their athlete wallet within ralli. Athletes request withdrawals for career-progression expenses — coaching, travel, competition entry, recovery, equipment — and ralli approves every request to ensure funds fuel athletic growth. Once approved, funds usually clear within 2–5 business days.

Ready to ralli?

Whether you're here to back the next generation or to be one of them — there's a spot waiting.